Conferences & Workshops

Who's Next and Premiere Classe trade shows organise conferences and workshops for retailers and brands.
These different meeting formats are an essential source of information regarding new trends and the fashion market.
Badge holders have free access to all the conferences and workshops, no reservation needed.

Conferences program
Workshops program

Conferences

All the conferences are in French, translated simultaneously in English.
Seats available on a first come, first served basis.

Friday
January 19, 2018

10.00am to 11.00am

#Inspiration: Alice Pfeiffer invites important activists - individual and inspiring - who will share their perspectives on the fashion trends of today and tomorrow

- Stéphanie Calvino - Founder, Anti_Fashion Project
- Maud Pouzin - Co-founder, Manifeste011
- Judith Pouzin - Co-founder, Manifeste011
- Alice Litscher - Lecturer, IFM

Moderator:
- Alice Pfeiffer - Fashion journalist

11.00am to 12.00pm

#Trends: The battle for meaningful fashion

- Rodolphe Pal - Senior brand strategist, Peclers Paris
- Elisabeth Prat - Global fashion trends director, Peclers Paris

12.00pm to 12.45pm

#Innovation: The future of commerce: 5 key trends

- Gaëlle de La Fosse - Partner fashion & retail, Roland Berger

2.00pm to 2.30pm

#Business: Presentation on the study of ‘the digitalisation of business models’ commissioned by the Fédération Française du Prêt à Porter Féminin

Introduction by:
- François-Marie Grau - Managing director, Fédération Française du Prêt à Porter Féminin

Presentation of the study:
- Mehdi Dziri - Senior analyst, Fabernovel Innovate

2.30pm to 3.15pm

#Business: Marketplaces: what opportunities are there for fashion brands?

- Jonathan Trepo - General manager France, Zalando
- Bénédicte Dupuy - Fashion business development manager, La Redoute
- Cyril Cavaillé - Founder, MarketMaker

Moderator:
- Jon Lipfeld - Digital director, WSN Développement

3.15pm to 4.00pm

#Trends: Fashion is happening on Twitter

- Julien Alart - Industry lead, Twitter

4.00pm to 4.45pm

#Business: Circular economy & upcycling

- Eugénie Delarivière - Designer, Les Résilientes x Emmaüs Alternatives
- Gaëlle Constantini - Founder, Atelier Gaëlle Constantini
- Arielle Levy - Founder, Une autre mode est possible
- Majdouline Sbai - Environmental sociologist

Moderator:
- Karine Vergniol - Journalist, BFM Business

Saturday
January 20, 2018

10.30am to 11.00am

#Inspiration: Conversation with… Audrey Gallier and Marie Ouvrard

- Audrey Gallier - Co-founder, Sept-Cinq
- Marie Ouvrard - Founder, Encore Magazine

11.00am to 12.00pm

#Trends: Prospective consumer trends and lifestyle

- Vincent Grégoire - Director of Lifestyle department, NellyRodi

12.00pm to 12.45pm

#Trends: How can visual discovery take people from inspiration to action?

- Adrien Boyer - Regional general manager France, Southern Europe and Benelux, Pinterest

2.00pm to 2.30pm

#Trends: China Fashion Now: new consumers, new influences, new opportunities

- Juliette Duveau - Co-founder, The Chinese Pulse
- Sophia Dumenil - Co-founder, The Chinese Pulse

2.30pm to 3.00pm

#Business: Business opportunities for European brands in China

- Nicolas Santi-Weil - Chief executive officer, AMI Paris
- François-Ghislain Morillion - Co-founder, Veja
- Juliette Duveau - Co-founder, The Chinese Pulse
- Jean-François Nicolaï - Business Developer & Consultant, WSN Développement

Moderator:
Fabrice Jonas - Editor in chief, ModeLab

3.00pm to 3.30pm

#Business: Interview with a new type of Chinese distributor: hybrid distribution channels in China

- Fan Yang - Founder, Yco Foundation

Moderator:
- Jean-François Nicolaï - Business Developer & Consultant, WSN Développement

3.30pm to 4.15pm

#Business: Transformations in wholesale

- Carlos Pellegrini - Sales director, Karl Lagerfeld
- Benoît Bernard - Director, Kiss and Fly
- Vidya Narine - Co-founder, Le New Black

Moderator:
- Jon Lipfeld - Digital director, WSN Développement

4.15pm to 5.00pm

#Business: Ethical fashion: rethinking the value chain from fabric to final product delivery

- Anne-Séverine Patris - Founder, Kipluzet
- Alexis Assoignon - Co-founder, Les Sublimes
- Kachen Hong - Co-founder, Les Sublimes
- Nayla Ajaltouni - Coordinator, Éthique sur l'étiquette
- Rym Trabelsi - Co-founder, Clothparency
- Stéphanie Sassolas - Founder, The New Wardrobe
Moderator:
- Emilie Hubert - Founder, Dressing Responsable

Sunday
January 21, 2018

10.30am to 11.00am

#Inspiration: Conversation with… Shérif Sy and Marie Ouvrard

- Marie Ouvrard - Founder, Encore Magazine
- Shérif Sy - Founder, Atelier Meraki

11.00am to 12.00pm

#Trends: How to understand trends while maintaining creative originality?

- Géraldine Wharry - Fashion forecaster and designer

2.00pm to 2.45pm

#Business: Is authenticity really the key to success?

- Laura Brown - Partner, Boyfriends
- Gaëtan Bourriaux - Partner, Boyfriends

2.45pm to 3.30pm

#Innovation: Manufacturing 4.0

- Donatien Mourmant - Founder, Tekyn
- Delphine Germain - Commercial director, Euveka
- Catherine Gorgé - Director of luxury, art, architecture and design division, Initial-Prodways

Moderator:
Fabrice Jonas - Editor in chief, ModeLab

Monday
January 22, 2018

11.00am to 12.00pm

#Trends: Influgrammers: the different types of influencers on Instagram and their Instalooks

- Bénédicte Fabien - Strategic planning director, Martine Leherpeur Conseil
- Amélie Chabod - Artistic director, Martine Leherpeur Conseil

12.00pm to 12.45pm

#Business: The golden rules for a successful pop-up store

- Elodie Dessors - Business developer, AppearHere
- Audrey Gentilucci - Co-founder, Label Experience
- Victoire de Villiers - Founder, Louvreuse
- Emilie Capman - Co-founder, Klin d'Oeil
- Virginie Capman - Co-founder, Klin d’Oeil

Moderator:
- Fabrice Jonas - Editor in chief, ModeLab

2.30pm to 3.30pm

#Business: Fashion boutiques: Vital pillars of city centres

- Xavier Clergerie - Co-founder & General manager, WSN Développement
- Bernard Morvan - President, FNH
- André Marcon - Honorary president, CCI France
- Annick Jehanne - Founder, Hubmode
- Caroline Baron - Owner, POM - Marseille

Workshops Fashion Solutions Experts

Workshop program of the Fashion Solutions Experts.

Friday
January 19, 2018

11.00am to 12.00pm

How to build your brand through customer experience

Lydia Harroch, Store image and customer experience expert

12.15pm to 1.15pm

How to forecast sales at over 90% accuracy?

Thierry Bayle, Purchasing and merchandising performance expert

2.00pm to 3.00pm

Unite your e-customers: Facebook and Instagram, your best window-displays

Elisa Gallois, Digital and social media expert

3.15pm to 4.15pm

Brands: stakes in and construction of product marketing policy (Workshop room 1)

Juliette Le Norcy, Business development expert

4.30pm to 5.30pm

Brands: How to create and manage your agent network (Workshop room 1)

Jonathan Ruimy, Business development expert

Saturday
January 20, 2018

11.00am to 12.00pm

How to tell your brand story?

Lydia Harroch, Store image and customer experience expert

12.00pm to 1.00pm

Brands: stakes in and construction of product marketing policy (Workshop room 2)

Juliette Le Norcy, Business development expert

12.15pm to 1.15pm

How to build a successful partnership between brands and boutiques to increase sales?

Thierry Bayle, Purchasing and merchandising performance expert

2.00pm to 3.00pm

Unite your e-customers: Facebook and Instagram, your best window-displays

Julie Réjean, Digital and social media expert

2.00pm to 3.00pm

Brands: How to create and manage your agent network (Workshop room 2)

Jonathan Ruimy, Business development expert

3.15pm to 4.15pm

Intellectual property: having the right reflex to protect and defend your designs

Pierre Hoffman, Intellectual property expert at Cabinet Hoffman

4.30pm to 5.30pm

Merchandising and E-merchandising: how to structure your product offer to increase your attractiveness and optimise your profitability?

Karim Bouhajeb, Visual merchandising expert

Sunday
January 21, 2018

10.00am to 12.00pm

How to gain customers’ loyalty

Lydia Harroch, Store image and customer experience expert

12.15pm to 1.15pm

How to build a markdown strategy to increase gross profit?

Thierry Bayle, Purchasing and merchandising performance expert

2.00pm to 3.00pm

Unite your e-customers: Facebook and Instagram, your best window-displays

Steeve Lambert, Digital and social media expert

3.00pm to 4.00pm

Brands: How to create and manage your agent network (Workshop room 2)

Jonathan Ruimy, Business development expert

3.15pm to 4.15pm

Omnichannel: how close relationships between physical and digital make your business grow

Karim Bouhajeb, Visual merchandising expert

4.30pm to 5.30pm

Brands: stakes in and construction of product marketing policy (Workshop room 1)

Juliette Le Norcy, Business development expert

Monday
January 22, 2018

11.00am to 12.00pm

How to become better at selling in your retail store

Lydia Harroch, Store image and customer experience expert

12.15pm to 1.15pm

Brands - How to build a $1 million business in the USA?

Thierry Bayle, Purchasing and merchandising performance expert

2.00pm to 3.00pm

The challenges of e-commerce in better decision-making

Steeve Lambert, Digital and social media expert

3.00pm to 4.00pm

Brands: stakes in and construction of product marketing policy (Workshop room 2)

Juliette Le Norcy, Business development expert

3.15pm to 4.15pm

The new distribution contracts (sales agents, franchises, licences)

Ingrid Zafrani, Distribution contract expert at Cabinet Hoffman

4.30pm to 5.30pm

Brands: How to create and manage your agent network (Workshop room 1)

Jonathan Ruimy, Business development expert



Workshops Fashion Solutions Exhibitors

Workshop program of the Fashion Solutions exhibitors.

Friday
January 19, 2018

3.00pm to 4.00pm

Fashion Revolution: How to book your showroom in 3 clicks

- Félix Motosso - General manager France, Storefront

4.00pm to 5.00pm

The best practices for selling on online marketplaces

- Isabelle Weisbecker - E-Commerce & Omni-Channel engagement manager, GS1 France

Saturday
January 20, 2018

11.00am to 12.00pm

1-Click financing (Belgium/Spain) and European customer management

- Sabrina Dewever - Key account manager, Koala Boox
- Olivier Arrighi - CEO, Fidancia

3.00pm to 4.00pm

Brands: How to increase your e-commerce sales revenues using online marketplaces

- Cyril Cavaillé - Founder, MarketMaker

4.00pm to 5.00pm

Keep an eye on the market and competition: adapt your online price and presence

- Oussama Messaoud - Co-founder, Datavora

Sunday
January 21, 2018

11.00am to 12.00pm

Customer follow-up & Financing in 1-click

- Sabrina Dewever - Key account manager, Koala Boox
- Olivier Arrighi - CEO, Fidancia

12.00pm to 1.00pm

Agents, representatives, distributors: what challenges and opportunities does e-commerce represent for you

- Cyril Cavaillé - Founder, MarketMaker

2.00pm to 3.00pm

How a network can grow your profit

- Pieter de Mik - Founder, Coocooshop

Monday
January 22, 2018

11.00am to 12.00pm

How to reduce your rate of return on the online ready to wear market

- Benoit Trion - Sales manager, Fitle

Relive our conferences